We Are Never Ever Getting Back Together: The video premiere schedule confirmed!
Hello Taylor Nation,
Here at the Swift Agency, one guy who can breathe a sigh of relief, we’re happy to report that TaylorSwift.com has confirmed the We Are Never Ever Getting Back Together music video will debut on MTV First: Taylor Swift this Thursday, August 30. I was getting a little nervous that I had reported on a rumor for a second there.
Here’s your schedule for Thursday, August 30 and beyond:
- 7:30 p.m. ET/PT: Tune into CMT for a half-hour special with the Enchantress talking to hosts Katie Cook, Evan Farmer and some lucky fans in-studio to discuss her newest hit single.
- 7:49 p.m. ET/PT: T-Swizzle will talk to Sway Calloway and premiere the music video on MTV, CMT and TeenNick.
- After the premiere, Sparkly Dressed will have a 15-minute interview on MTV.com where she will talk about her album, upcoming VMA and VH1 Storytellers performances and much more.
- 8:00 p.m. ET: We Are Never Ever Getting Back Together music video will be available on MTV.com, VH1.com and CMT.com.
- The following morning, VH1’s Big Morning Buzz Live will highlight the premiere
- September 1: We Are Never Ever Getting Back Together music video will debut on VH1’s Top 20 Countdown
- September 1-3: CMT will air the video every hour during music hours throughout Labor Day weekend.
- November 11: VH1 will debut VH1 Storytellers: Taylor Swift.
We Are Never Ever Getting Back Together was directed by Declan Whitebloom. You might remember him as the director of Mean and Ours.
The video, which Scott Borchetta has recommended you watch several times to get all the details, was filmed in one continuous take and no edits. The Queen of Sparks is seen wearing a total of five outfits. The video lasts 3 minutes 11 seconds and was shot on the Sony F65 Cinealta Camera with Sony’s new 4K technology. You can read the original story at TaylorSwift.com.
Coming up on the Calendar!
- August 30: Confirmed video premiere of We Are Never Ever Getting Back Together on MTV First: Taylor Swift with Sway Calloway at 7:49pm Eastern Time/Pacific Time on MTV, CMT and TeenNick.
- September 5: The 46th Annual CMA Awards nominations are revealed on Good Morning America at the Hard Rock Cafe on Times Square in New York City.
- September 6: MTV’s VMA 2012 at 8/7c. Taylor Swift is scheduled to perform.
- September 7: The Stand Up To Cancer Telethon at 8pm EDT on all major US TV networks. Taylor Swift performs.
- September 9: The CCMA Awards will be broadcasted live across Canada on Sunday September 9th at 8 p.m. on CBC, with encore airings on CMT (Canada) starting at 10 p.m. E.T.
- September 13: Taylor Swift performs at the Citibank Hall on Rio de Janeiro, Brazil. More details at Taylor Swift Brazil.